The Maruti Story: How a Public Sector Company Put India on Wheels

The book explores how Maruti was established, partnered with Suzuki, built its manufacturing and sales network, and became a major force in India’s automotive industry.

R.C. Bhargava is a former IAS officer who joined Maruti Udyog Limited in 1981 and later served as its Managing Director and Chairman. Seetha, a senior journalist and author, co-wrote the book.

The book chronicles Maruti’s development from a challenging public-sector project into a successful automobile company. It covers management decisions, government processes, the Suzuki partnership, manufacturing, marketing, and the company’s role in changing car ownership in India.